During this session, Russ Klein will go over the new frontier of brand-building: Experience design.This is a virtual event.Event DescriptionAgencies and marketers alike are addicted to storytelling. The advent of so-called content marketing has been the equivalent of a speedball coursing through the craving veins of marketers who think that every problem can be solved […]

This session will get you started with a good foundation on building social media target audiences.This is a virtual event.Knowing your audience is one of the most important components of a strong marketing communications plan. On social media, it’s a requirement. In this roundtable, we’ll discuss techniques to building strong social media target audiences including […]

In this session, we’ll take on a big marketing problem, and as a group, brainstorm and try to find a solution.This is a virtual event.What’s on your mind? What marketing challenge are you facing? Once a quarter we’ll take on a big marketing problem, and as a group, brainstorm and try to find a solution.To […]

This new roundtable with Alex McChesney will focus on a storytelling Q&A session.This is a virtual event.About the EventHow do I discover my nonprofit’s story?What are the easiest and most effective ways to start using storytelling in my marketing?Why is telling my story so important?How do we create a story that our audience will care […]

This session will get you started with a foundational understanding of how your audience interacts with your website using Google Analytics.This is a virtual event.It’s time to get beyond engagement and link clicks within social media and start looking at the broader picture. Demonstrating the business value of social media starts with engaging the audience […]

During this session, Tamara Cypress will talk about "The Role Marketers Play in Advancing Diversity, Equity & Inclusion."This is a virtual event.Please keep an eye out for a pre-event survey!Who owns the diversity and inclusion strategy at your organization? If you didn’t include yourself, you may want to think again! We all can play a […]

Join Casey Mills in his monthly social media roundtable and get all your burning social media questions answered.This is a virtual event.Join Casey Mills in his monthly social media roundtable and get all your burning social media questions answered. Best ways to target the right audiences? How to develop a measurable social media strategy? Most […]

This SkillSchool focuses on leveraging podcasts to serve others and get what you want out of life.This is a hybrid event: You can attend in-person or via Zoom.Have you ever thought to yourself... “we should do a podcast!” You’re definitely not alone. Millions of people just like you have built revenue generating podcasts as standalone […]