Key Takeaways: After this session you’ll be able to: - Identify your multi-platform campaign goals and metrics - Choose the right engagement strategy based on your target audience - Generate and activate your media plan across screens Description: As the media landscape evolves, the lines between TV, Streaming, and Digital Video are blurring. Marketers are challenged with reaching […]
This is a virtual event. For this nonprofit round table, we are going to break out into small groups and work on developing automated nurturing communications that foster relationships with your donors. Get excited to roll up your sleeves and develop a strategy that you can implement that day (or next week, it is a […]
Stop thinking in terms of organic and paid social media and start thinking in terms of content and ads. This is a virtual event.Stop thinking in terms of organic and paid social media and start thinking in terms of content and ads. Social is largely pay to play and while there are brands who still […]
This is a virtual event co-hosted with AMA Omaha Beware the Voice of the Customer —Applied Neuroscience Tells Us What Really Drives Behavior Your customers are lying to you. They don’t mean to. In fact, they don’t even know they’re doing it. They just don’t know why they do things, so their brains make things […]