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Engaging Gen Z in the Commoditized Industry of Financial Services
Engaging Gen Z in the Commoditized Industry of Financial Services
Banks and credit unions are a commodity and viewed as less differentiated than a bar of soap. So how does one create a brand strategy that differentiates them in a sea of sameness and engage with a new audience? Learn how one local credit union researched, planned and built a brand strategy to engage Gen […]
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Social Media Round Table: Pulling Off A “Live” Event
Social Media Round Table: Pulling Off A “Live” Event
Details to come! This is a virtual event.Biography:Casey is the Director of Social Media at Swanson Russell, a full-service agency with offices in Lincoln and Omaha. Originally from Wyoming, he has worked in science communication, higher education marketing, journalism and photojournalism before coming to SR.The Social Media Round Table is designed for an open discussion, […]
Virtual Midwest AMA Holiday Hangout
Virtual Midwest AMA Holiday Hangout
Join marketing pros from across the Midwest for a Holiday Happy Hour! Break out your favorite ugly sweater, mix up some festive sips, and load up your best party background. This free virtual shindig will be swingin’! Cool cats from these chapters are ready to join AMA Lincoln to hang out: AMA Madison AMA Milwaukee […]
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